Our Story

Like all great movements, McDonald Inc. started with a simple idea.
The idea that the world needs more great leaders.
Leaders who are kind. Leaders who are courageous.
Leaders who grow more great leaders.
From little things…
Our founder Sonia McDonald had the courage as a single mum to start a company which would change the world of leadership as she discovered her purpose in inspiring people to learn and grow after 20 years in the Corporate People, Culture and Recruitment arenas. With a flair for leadership and talent, Sonia started the LeadershipHQ blog in 2007. It quickly became a must-read for leaders looking for a more people-centred way of leading.
…big things grow!
With a growing following and the desire to make an even greater impact, Sonia established the LeadershipHQ consulting business in 2008 and then McDonald Inc. in 2019. Since then, Sonia and her team of associates have helped thousands of leaders through development programs, coaching, workshops and find great leaders and roles.

Sonia knows great leadership. With over 30 years experience in search, leadership, people and culture, Sonia and her team deliver the very best in great leadership and leaders. What sets McDonald Inc. apart is their commitment to building, searching and creating great leaders and talent.

We have experienced consultants, facilitators and coaches that have travelled the globe delivering development programs and strategies to organisations and to leaders at all levels of their journey. Talented in all areas of leadership and recruitment, each have their core strengths being leadership, talent, strategy, cultural transformation and human resources.

“The program not only imparted useful knowledge, it created a forum for team members to interact and share experiences which helped foster the cohesiveness of the team.”

David Rutter Managing Director, KANE Construction


Places we have worked

We have been educating courageous leadership across Australasia for more than 20 years. Here are some of the places we have been privileged to work during that time.

Want to work with us?

Are you someone who wants to foster courageous leadership in organisations across the Globe?

We are always looking to connect with coaches and facilitators to assist us in providing outstanding leadership programs to our corporate clients.  Please ensure you provide us with a current CV and at least two referees of organisations you have worked with when completing the form.

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